

National Wellness Institute
Project Summary
The National Wellness Institute - NWI is an organization that was born in 1977 with the aim of providing resources and services for the promotion of well-being and health to its users and professionals.
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Due to the lack of innovative resources in its applications, this entity expressed its interest in creating a mobile application for the management of chronic diseases, with the purpose of promoting spaces where users could strengthen the emotional, informational, social and health areas.
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Based on the above, it was decided to design a friendly and intuitive app that the National Wellness Institute could provide its users as a tool to cover the different needs in the processes of adherence, evolution and commitment of users to their health and the entity.
* This is an hypothetical case based on a ironhack bootcamp challenge.
The Client
National Wellness Institute
Category
Health and Wellness
My Role
UX/UI Designer
Tools


Challenge
Design an App that positively transforms the user experience and their commitment to health issues and chronic diseases, through access to informational, nutritional, medicinal, social and emotional resources.
User Goal
It was expected that through the use of the App, users would have a greater commitment to their health routines, taking medications, monitoring processes, strengthening the emotional area, and in turn active involvement in the participation of social groups as they are online communities, chat rooms or discussion groups.
Business Goal
Strengthen the communication channels between the NWI health entity with the users.

Design Thinking
Empathize

Define
Ideate
Prototype
Test
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User Persona
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Empathy Map
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User Journey Map
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Low Fidelity
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Mid Fidelity
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User research
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User interview
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Competitive Analysis
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User Flow
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Story Board
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Feedbacks
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Conclusion
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Enhancement
Quantitative & Qualitative Research
Implement the following research techniques, in order to learn about experiences in chronic disease management processes, social routines and identification processes with other users, and preferences in certain habits or lifestyles that would facilitate comprehensive health processes.
Lean UX Canvas
Survey
Interview
Card Sorting
Through this tool, I focus on the information I need to develop the research and map the data.
I collected quantitative and qualitative data on user interactions with health Apps and their personal experiences related to health and chronic disease issues.
As a researcher, I individually asked questions on the topic of health/disease to gain a deeper understanding of users' attitudes, beliefs, desires, and experiences.
Through this method, the participants grouped the individual cards to classify the information in a clear and specific way according to the meaning they gave it.
Survey
63 Respondants
User Stories


Ana, Psychologist
As a psychologist I seek to have a balance in my integral life, both with my health and my emotions, for this reason I want to monitor it through the App and commit to my medication, so I don't have to constantly make in-person medical appointments

Martin, Software Architect
As an Engineer I like to be very exact and precise. If people can take medicine to prevent it, "Keeping track of it would be a nice feature". I would like to be able to monitor the disease day after day, how is your stomach today? And being able to record it would help me to follow up on the symptoms, to identify the pattern.

Adri, Buisness Admon.
As the CEO of a multinational, I am always busy and I want to be able to record appointments, medications and information related to my health quickly and effectively through a health App, which makes it easier for me to follow up, so I don't have to lose time calling the EPS to schedule medical appointments.
As a result of the results obtained in the qualitative and quantitative research, a User Persona was created to develop a deeper understanding of the objectives, needs and experiences of our users. These were based on in-depth interviews and surveys conducted, and we continue to update them throughout the project as we collect more data.
User Persona
Happy
Charismatic
Calm
Spiritual
Sportif
Spiritual
Hello! My name is Monica Martinez
I am 37 years old. I am American, and currently work as a psychologist.
General Health: lactose intolerant, tendency to develop asthma, thyroid dx, hypertension and arthritis.
Motivations
Have a healthy and balanced lifestyle, travel and buy fashionable clothes, share with your friends, discover new restaurants
Frustrations
Limitations with your meals, buying expensive medicines and products, dressing with limitations
Goals
Work on losing weight, be more committed to taking your medications, save for a down payment on your house, visit Asia.
Favorites Apps & Brands




Style Guide
Color Palette
#6A88D6
#4AADB2
#8FC6C2
#5C57C2
#7F7AEC
#A5A2F2
Logo

Complementary Colors
#616A78
#FFFFFF
Typography
Aa
Roboto
Medium, regular, italic
Icons


A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
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Design System
I chose a typeface the represents legibility, cleanliness and a touch of warm. Commonly used for personal or professional projects.
The choice of the color palette was made based on the representation of the environment of health, care and warmth represented in the range of blue, green and purple tones.
The present design was developed for iOS Apple.

Prototype

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Check-in
Icons of emotional representation of "How I am feeling today"
Motivational Quotes
Motivational phrases will appear on the screen to the user
Activity Log
The user will be able to select one or more icons of activities classified by categories
Positive reinforcement
The user will receive praise phrases and will be awarded stars as achievements.
Emotional
Reminders
The user will be able to activate reminders and notifications of medication intake.
Medicines
The user can check the list of medications consumed
Ranking of symptoms, weight and glucometer
The user will be able to follow up with graphs the variants of those categories of interest.
Health
Information
The user can navigate to search for topics of interest
Informative Articles
The user will have access to informative material regarding chronic disease topics
Nutritional Tips
The user will have access to informative material regarding nutritional issues.

Social
Online Community
The user may be part and participate in discussion groups and socialize emotions.
Online Chat
The user may receive virtual advice with health professionals.


Dashboard
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The user can have a general visualization of their interests in the dashboard, in order to track, analyze and display key performance indicators, metrics and data points.
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Metrics

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The user can track their symptoms, mood and medications on a weekly, monthly or yearly basis with a bar graph in each category.
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Differential experiences with the App​
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Options for initial selection of interest categories to work on.
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Opportunities for social inclusion for users who do not have experience with technological tools, or are not familiar with the App.

Results
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The users stated that they easily understood the management of the application, finding in it different essential categories for the health and well-being process.
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They considered that it was of great importance to be able to check the drugs consumed and to be able to see through graphs the follow-up of their evolutions and commitments.
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They also highlighted that addressing the emotional and social field favored the processes of identifying experiences with people who were going through similar situations, and in turn being able to share the processes virtually facilitated the expression of their experiences and bodily changes.